Prepare to feast your eyes on the crème de la crème of ugly designs that are so cringy that they’re good. Well, almost. The Ugly Design Instagram page has over 572k followers who wait for the newest posts, curated by Swiss founders Jonas Nyffenegger and Sébastien Mathys.
We’ve collected some of the ugliest designs you’ve probably seen all week (and all month, we’re hoping), so scroll down, upvote your fave pics, and let us know in the comments which of these designs left the biggest impression on you.
The idea behind Ugly Design was fully realized in 2015. After spending a year on Tumblr, it hopped on over to Instagram where it found lots of popularity while “disrupting people’s perfect feed.”
More info: Instagram | Tumblr | Ugly.Design
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The main mission of Ugly Design is to find unexpected, extraordinary, and strange design pieces and then share them with the world. Or, as the creators of the page put it, “minimalism is a dead end.”
One of the founders, Sébastien, who calls himself a “professional Googler,” is a partner at a small graphic design and type studio, as well as the team lead of a screenprint workshop. Meanwhile, Jonas studies product design at ECAL in Switzerland, is a “trash digger,” and works as a designer at a furniture company in Stockholm.
According to Sébastien, he considers ugly to be beautiful. “I would cry if there weren’t any ugly designers anymore, if all our surrounding objects and items looked the same,” he told Artsy.
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He has a great point: imagine how boring life would be if everything was beautiful and there were no contrasts with ugly things. Even worse, there wouldn’t be anything that we could point at while shouting, “Oh my God, look at that! What is that?!” It’s an important part of being human and it’s not something that we’re willing to give up. That’s why Ugly Design is so beautiful.
The roots of Ugly Design stretch back to 2013 after Sébastien and Jonas met while studying design in Switzerland. They went to an international furniture fair in Milan where they saw a bathtub that was reimagined as a sofa. They then started a friendly competition to see who could come up with the ugliest design which eventually grew into their fully-fledged phenomenal IG account.
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“We want to share an alternative aesthetic, something different from most Instagram design curators who more or less post the same content. The uglier the better,” the pair told i-D.
Jonas added: “In the beginning, we considered ugliness in design as a negative phenomenon and were trying to highlight designs that we were taught to think of as bad. Slowly, we started to see a lot of nuances in this ugly aesthetic and we no longer consider ugly as negative or pejorative.”
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