Nickelodeon, the children’s TV network, honored George Floyd and stood in solidarity with the Black Lives Matter protestors by going off the air on Monday night.
8 minutes and 46 seconds—that’s the exact amount of time that a police officer kneeled on Floyd’s neck while he said he couldn’t breathe on May 25. That’s also the exact amount of time that Nickelodeon played breathing sounds while the words “I can’t breathe” appeared on a black screen.
The vast majority of people who voiced their opinions online praised Nickelodeon’s powerful statement. However, as with any sensitive subject, there were some holdouts. Some parents complained about the network’s video. They said that, in their opinion, the blackout clip was frightening and claimed that their kids are too young to be part of the conversation about race and police brutality.
Nickelodeon publicly supported Black Lives Matter and George Floyd
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After going off the air, Nickelodeon showed a video with their declaration of kids’ rights
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All of Viacom’s networks went off the air on Monday night
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A lot of people supported Nickelodeon honoring Floyd
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Meanwhile, some other parents complained that Nickelodeon is getting involved in social issues at all, saying that the network should be a place to “avoid things like this.”
Nickelodeon is part of Viacom and all of its other channels like Comedy Central and MTV also went off the air on June 1, 2020, at 6 p.m. ET to demonstrate their support for justice, equality, and human rights.
After the video ended, Nickelodeon then played a video where they listed their declaration of kids’ rights.
“You have the right to be seen, heard, and respected as a citizen of the world. You have the right to a world that is peaceful. You have the right to be treated with equality, regardless of the color of your skin. You have the right to be protected from harm, injustice, and hatred. You have the right to an education that prepares you to run the world. You have the right to your opinions and feelings, even if others don’t agree with them,” Nickelodeon stated.
However, some people thought that Nickelodeon was wrong to do this
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But most people supported Nick and said that those criticizing the network were wrong to do so
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#Nickelodeon thanks. This actually gave my kids comfort pic.twitter.com/F6C1bZiJTt
— Tia Curry (@WhoWhatMe) June 1, 2020
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Nickelodeon sent the message in the most mature way possible for a kids network, solitude very heartfelt…#BlackLivesMatter pic.twitter.com/QNbDNwPaEo
— Chris Green (@ChrisGreenJ) June 2, 2020
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